Many cycling clubs also train/ride on Zwift. Since Zwift has not fully rolled out their clubs feature, cycling teams and clubs have to use the meetups feature to create a group ride/race. The meetup function is great for smaller group rides, but is not ideal for races. Here is a step by step tutorial on how you can create a meetup.
First, be sure that you have the Zwift companion app installed, also be sure that all of the riders are following you. In order to invite riders they must be following you. To get started creating a meetup, just click the events tab, meetups tab, and hit create meetup. It is that simple!
Once you hit create meetup, you will have all sorts of different setting that you can change, the time, date, world, route, distance/duration, meetup settings, and a meetup message. To change the setting around just tap the setting you want to change and you will be able to scroll or click a different option. Every world and route is open except for event only routes/worlds. You can also switch so that you are creating a run meetup, which has the same settings.
The last thing that you will need to do is select who you want to invite. You can invite up to 100 riders other than yourself. You can only choose from the riders that are following you. Then, hit create meetup! Up until 5 minutes before the event starts, you can edit the details.
In order to have the most riders possible, contact the riders and let them know that the ride is happening so that they know to check their companion app. Riders/runners will get a notification telling them that they have been invited to a meetup. You can also comment on their activities or use other forms of communication to let them know that you want to ride! Thanks for reading and ride on!